The ICM wins prestigious MemCom Award
Press Release – 14 May 2013
The Institute of Credit Management (ICM) has won a prestigious industry award for encouraging better payment behaviour and raising the profile of professional credit managers and the vital role they play in supporting the economic recovery.
Working with its external communications agency Gravity London, the ICM scooped the accolade of ‘Best PR/Public Affairs Campaign’ at this year’s MemCom 2013 Awards that look to recognise professional membership organisations for excellence in communications.
The ICM was benchmarked against considerably larger bodies such as the ACCA and CIMA to win the top prize: “To be in the company of such organisations and be recognised as the best is a considerable achievement and shows how far we have come,” says Chief Executive of the ICM, Philip King. “It is especially pleasing coming as it does only weeks after winning the PRCA Golden Hedgehog Award for the ‘Best Financial PR Campaign of 2013.”
The judges noted the ICM’s work in such areas as the Prompt Payment Code, devised and managed by the ICM for the Department of Business, Innovation and Skills (BIS), and the continued success of its Managing Cashflow Guides of which now more than 450,000 copies have been downloaded. The Institute now regularly features in the pages of the national press as an authority on all matters relating to payments and cashflow.
MemCom is a resource for membership bodies, charities and NFPs. Short for ‘Membership Communications’, MemCom was founded in 2002, with the first annual membership marketing and awards conference taking place that year. The 2013 awards took place on 9 May at the Royal College of Obstetricians and Gynaecologists in London.