Strategic Planning

Learning Outcomes

• Be able to map the environment in which an organisation operates.
• Be able to benchmark departmental performance
• Be able to develop a plan of improvement.

Assessment Criteria

• Obtain information about an organisation and its environment from a variety of sources
• Assess internal and external environmental factors.
• Identify good practice for your area of work using established quality standards.
• Benchmark departmental performance and practices.
• Identify areas for improvement in line with business strategy.
• Prepare a report to communicate the scheme of improvement to relevant stakeholders.

Indicative content

• Information sources, e.g. business report, industry regulator, league table, intranet, press report, competitor data.
• PESTEL construction and analysis.
• External environmental factors including macro and micro economics, distinguishing economic features, competitive forces and common driving forces of change.
• Internal environmental factors, including resources, capabilities, competitive power, costs and prices.
• Strategic factors, including business modeling, corporate governance, functional area and operating strategies; organisational objectives and goals; vision, mission, values, service level agreements (SLA).