The Chartered Institute of Credit Management arrives on TikTok

Why is the Chartered Institute of Credit Management going onto TikTok?

This National Apprenticeship Week, we've launched our first few videos to help promote the credit management and debt collection career to the younger generation.

After hearing the feedback from our branches, we're using TikTok to invest into your professional body's future and reach a new demographic that may never have known about this career pathway.

What you should expect

Tik Tok is a different platform. In order to reach who the branches want to see more representation of, we need to be different too.

We're experimenting with content that focuses on fun. We're going to take ourselves less seriously and represent the profession in a way that makes it fun and exciting to choose.

You can expect us to jump on trends and use language a bit differently in order to grow your Institute's exposure to the younger generation.

We're so excited to see what happens - and feel free to follow us on TikTok.